Innovative Ads #1


A print of a cup of Folgers coffee was placed on top of manhole covers in New York City, USA. Holes on the print allows the steam to come out. Wordings around the cup reads "Hey, City That Never Sleeps. Wake up." ---from Folgers.


An ambient exercise to promote Eatalica burgers. A 'Caution Wet Floor' board was placed near an Eatalica burger signboard. The copy on the board reads 'Oogling at the burger may involuntarily cause drooling which may in turn lead to a wet floor. Issued for your safety by the management of Eatalica restaurant'. Eatalica is an American-Italian Food Joint in Chennai, India.


Life-size stickers of people were stuck on automatic sliding doors at a mall in Mumbai, India. When someone approaches the doors move apart and it feels like the people on the door are moving away. The person enters to find the message 'People Move Away When You Have Body Odour'.


This is a great advertisment campaign at Unicenter Shopping Mall in Buenos Aires, Argentina for Valentine's Day. It magnifies the romantic ambience with a simple idea.


A giant mirror was built that allowed passersby to stop and look at themselves wearing Indivi clothes at a shopping mall in Tokyo, Japan


A sticker has been placed on the high voltage box depicting that Duracell's batteries were used. Cool advertisement found in Malaysia.



An innovative idea on a large billboard in Amsterdam, Netherlands. It really makes you want that 'Heineken'.

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